nubus
Apple is having very few products for Christmas and the usual end-of-year business. MBA 15 was launched in time for "back to school" so it can be done.
Surely Watch 9 and iPhone 15 series are nice, but those are the only products that got upgraded in Q3.
The current iPad range has stalled with sales down to levels last seen in 2014. iPad 10 and Air became way too expensive for what they deliver. We have seen MBA 13 pricing being cut. I do expect for Apple to do the same for iPad and iPad Air. Stalled sales are impacting accessories as well. Apple should drop M1 and use A17 for a more affordable Air while delivering better gaming.
I don't see any other options for launching products that can be delivered and sold in Q4.
